On the Splitting Dynamics of Meetup Social Groups

Ayan Kumar Bhowmick, Soumajit Pramanik, Sayan Pathak, Bivas Mitra

Paper type: Poster

Keywords: detection, dynamics, early detection, factors, groups, networks, predictions

2020-06-10 P5 (14:00-15:00 GMT) [Zoom] [Cal]

Abstract: Groups in online social networks witness continuous evolution by loss of existing members and gain of new members. In this paper, we present a study of group split in Meetup, where a major fraction of members leave the existing group together and join a newly formed group. We identify pivotal group members, called 'splitters', playing key roles in the group split by influencing the existing members to leave the group. We provide an in-depth analysis of the empirical data to reveal key motivating factors leading to a group split and its subsequent effects. Finally, we develop a prediction model for early detection of 'splitters', as well as the group members likely to be influenced by the 'splitter' to leave the group.

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